For online betting apps, this has seen a healthy return to business for the sport that has become increasingly dominated by big money sponsorship deals, blanket advertising campaigns and a wide range of high profile, socio-economic issues linked with the proliferation of sports betting over the last few years.

Online sports betting in the U.K. is big business. An industry that employees just under 100,000 people and is growing at an increasingly rapid pace. Last year online betting accounted for ~20% share of a market worth over £10 billion pounds, with football now the most popular remote betting sport, outcompeting horse racing in turnover by category in Great Britain*